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Launch Pad 
E-commerce Learning Laboratory

SOKONI Launch Pad Program In partnership with the USC Columbia Technology Incubator + Wells Fargo.  

Helping small businesses reduce the time, barriers, & burden of launching an e-commerce business

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SOKONI (a 37 Oaks platform), USC Columbia Technology Incubator and Wells Fargo are excited to partner to help launch and grow the e-commerce presence of small businesses throughout the Columbia, South Carolina region.


This five month program offers small,  product-based business owners the opportunity to sell products on the marketplace; four 37 Oaks University courses; monthly 1:1 coaching sessions and back-end administrative, marketing, operations , warehouse & logistic support.


These entreprenures will use this program to build their e-commerce muscle so they can operate profitable, sustainable & scalable online businesses after the program. Space is limited, so apply today. 

Small Business Profile

Homemade Natural Soap

Packaged product- based businesses

  • Shelf-stable (ambient)

  • Food & non-food products

  • In business more than 1 year

Spices in Jars

Food: shelf stable, pre-packaged & produced in licensed facility

Holds appropriate legal permits to produce and sell product(s). 

Image by Vindemia Winery

Products capable of being mass-produced. 

Excludes unique, one-of-a kind items (some exceptions may apply)

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Currently has an inactive OR no e-commerce site. 

Current active business social media presence.


Program Includes

  • Four 37 Oaks University courses 

  • Online store

  • 1:1 monthly coaching sessions

  • Warehousing

  • Order fulfillment services

  • Product item set up & maintenance

  • Collaborative marketing support

  • Site promotion management

  • Customer service

  • Product photography

Key Dates

APPLICATION WINDOW: February 21 - March 16





PROGRAM: April - September