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Ithaca, New York
Retail Readiness Program

Downtown Ithaca Alliance, Business Leaders of Colors + 37 Oaks are excited to partner in educating and preparing small business owners for growth into storefront locations. 

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Preparing Ithaca's Entrepreneurs For Growth Into Storefronts!

This 10-week, virtual program is designed to educate and prepare Ithaca (New York's) small business owners for successful retail growth.


We have strategically curated a combination of 37 Oaks University courses, 1:1 coaching, and hands-on exercises and workshops to provide the skills and knowledge needed to shift into a storefront location. It is the perfect next step to the I.R.E.P Business Leaders of Colors curriculum.  Upon successful completion of the program, graduates will have access to retail sales spaces (more details to come).


Sign up today for an interest session or apply today!

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Small Businesses​ Profile


  • Ithaca, NY area small business owners.

  • Committed to growing into a storefront business.  

  • Active and operating business for at least 1 year.

  • Valid business license.

  • Able to commit to entire 12- weeks of programming

  • Successfully graduated from IREP Business Leaders of Colors program. 



  • 10 weeks of 37 Oaks University courses + assignments.

    • Courses from the Storefront, Strategy + Operations series. 

    • Live webinar and on-demand courses

  • 1:1 business coaching

  • Upon successful completion, access to retail sales space (details to come)




  • February 1: Application Deadline

  • February 14: Virtual Orientation

  • February 21 - April 17 from 5:30 - 7:30: Virtual Classes on Wednesdays

  • End-April: Graduation

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